Privacy Policy

1. Who we are

The website Labixel (www.labixel.rs) is owned by the company LABIXEL, based in the Republic of Serbia.
If you have any questions about this policy or your data, you can contact us at: office@labixel.rs

2. What data we collect

a) Through the contact form:

When users fill out the contact form on our website, we collect the following personal data:

  • Full name
  • Email address
  • Phone number
  • Message (text entered by the user)

These data may contain personal information and are processed in accordance with the Law on Personal Data Protection of the Republic of Serbia and the GDPR (if you are an EU resident).

b) Through analytics (Google Analytics):

We automatically collect the following data through cookies:

  • IP address (anonymized according to Google policies)
  • Browser and device used
  • Approximate geolocation based on IP address
  • Pages visited, time spent on the site, click and behavior tracking

3. How we use your data

Data from the contact form:

Used only to:

  • Respond to your inquiry
  • Communicate with you if you initiated the contact

These data are not shared with third parties and are used internally only.

Analytics data:

Used to:

  • Analyze site traffic
  • Improve content, design, and user experience
  • Monitor site performance

4. Legal basis for processing

  • Contact form: Consent (Article 6(1)(a) of the GDPR)
  • Analytics: Legitimate interest (Article 6(1)(f) of the GDPR), based on anonymized data

5. Data retention period

  • Contact form: Data is retained for 24 months from the time of submission, after which it is deleted or anonymized.
  • Google Analytics: Data is retained for 24 months, according to the configuration of our Google Analytics account.

6. Cookies

Our website uses cookies for analytics purposes via Google Analytics. These cookies allow us to analyze user behavior and improve the site experience.

Cookies we use include:

  • _ga: stored for up to 24 months, used to distinguish users
  • _gid: stored for 24 hours
  • _gat: stored for 1 minute

Analytics data collected via cookies is stored in our Google Analytics account for 24 months.

Upon first visit, users are shown a cookie banner where they can accept or decline cookies. Users can also delete cookies at any time through their browser settings.

7. Where data is stored

  • Contact form: Data is delivered to our email address office@labixel.rs and stored securely within our email platform.
  • Analytics: Data is stored on Google servers, in compliance with GDPR requirements.

8. Your rights

You have the right to:

To exercise any of these rights, please contact us at: office@labixel.rs

9. Data security

We implement appropriate technical and organizational measures to ensure the security of your personal data and to prevent unauthorized access, loss, or misuse.

10. Policy changes

We reserve the right to update this Privacy Policy at any time. All updates will be published on this page along with the new effective date.